Dealership Can Now Provide On-The-Spot Automotive Repair Financing to Customers in Need
Boulder, CO – March 7, 2016 — Confident Financial Solutions, (CFS) today announced that Freedom Dodge of Duncanville, TX, enjoys $40,000 per month in previously untapped service revenue by offering their customers CFS’ auto repair financing program. The dealership has also seen a 20-30% increase in monthly service revenue; an increase in ROs and decrease in Service Declines; and bigger ticket ROs as customers can now get all the repairs done including transmissions, tires, collision, insurance deductible and more. In fact, the dealership has produced over $500,000 in service loans with CFS in just the past 18 months.
“Freedom Dodge is all about people and service which is why CFS is such a good fit,” said Tim Brooks, Freedom Dodge Service Advisor. “Preapproval is quick and painless. I had one lady that needed $800 dollars. She prayed about it, as she did not think she could get approved. It came back approved and she was beside herself. Previously, with all the other companies I have gone with, it would have been a ‘No.’ With CFS, it was a ‘Yes.’ It made a happy customer and we were able to repair her car.”
CFS provides a favorable alternative to credit card financing, resulting in increased credit approvals and immediate access to capital. Customers apply online via a smart phone, tablet or computer and receive a credit decision in less than five minutes. According to Freedom Dodge Service Director, Dave DeRudder, the entire process is integrated into the dealership’s website and customers can view their financing options when scheduling their next service appointment, and get preapproved for financing before even visiting the dealership for service. “If they don’t have funds then and there to fix it, they now have an alternative to get the car repaired and finance it. Now, the customer gets their repair completed and drives out of here with a quality vehicle. I have been in the marketplace for over thirty years and have never seen any other product that works like this. It is also built into our dealership website and processes, so is seamless for the customer.” DeRudder stated.
Freedom Dodge uses the very latest in service department technology to ensure the best possible customer experience and is well known for excellent customer service. The dealership even won the prestigious Pentastat Award from Chrysler Corporation last year for outstanding sales and satisfaction.
Upon arrival on the service drive, each customer is greeted by an advisor who conducts a vehicle walk around with a mobile tablet. The recommendations can be viewed electronically by the customer, along with their financing options. According to Brooks, if the customer needs a viable financing option, the service advisor can review the finance options right there on the tablet with the customer, then shoot over the CFS app via text or email, which is fully integrated, so all the customer data, VIN, name, address, etc., carries over and prepopulates as soon as the customer clicks on the link. It’s much easier for the customer to review and submit for an instant credit decision. It’s painless with no need fill out a detailed 2-3 page credit application.
The average CFS loan amount the dealership sees is $900-$4,500, and 82% of loans approved are for amounts larger than the repair estimated, leaving room for any additional needed work. “Some customers love the fact that they can finance the loan interest-free for 60-days. We show they the chart of payment options and they see that it is cheap enough for them to manage. With CFS, more of my customers can afford to get their vehicle repaired as the monthly loan rate is sustainable, even for low income people,” Tim Brooks stated.
Tim Brooks stresses that in-dealership training is important in order to see best results, “It is all about the customer experience and how to present options in a way that will resonate with the customer in front of you. We inform the customer about financing options at each touch point. But it is the approach and how you read the customer’s body language that is key. I strongly believe in ongoing training and am fortunate to have an excellent team here because of that. If you train your people correctly, your service department can expect to see a 20-40% increase in service revenue by offering this finance option to service customers,” Tim Brooks said.
Freedom Dodge also has a strong customer follow-up process and sends customer emails on a monthly or bi-monthly basis, with various service offers, including financing. It also has an outsourced Service BDC, which reaches out to customers for any declined service recommendations and informs them of their financing options. The CFS software integrates with the BDC, so all the customer data, VIN, name, address, etc., prepopulates the screen and the customer can be approved for financing with just a few clicks.
With an average monthly service revenue increase of 20-30%; an average RO close rate of 63%; and with 82% of loans approved for amounts larger than the repair estimated, leaving room for any additional needed work; the new financing program has proven to be a partnership that fuels satisfaction at all levels – the dealership, its staff, the customer and CFS.
Dealers interested in finding out more about CFS’ auto repair financing program for service centers and their customers can visit Booth #5951N at the 2016 NADA Convention and Exposition, March13-April 3, at the Las Vegas Convention Center, call: 855-808-5861 or visit: http://lift.mycfsapp.com/
# # # # #
About Confident Financial Solutions:
Confident Financial Solutions is a consumer finance company that offers auto repair financing to service centers and their customers. Its primary goal is to provide a favorable alternative to credit card financing, resulting in increased credit approvals and immediate access to capital. Customers apply online via a smart phone, tablet or computer and receive an instant credit decision. With CFS, partner service centers increase activity on the service drive, increase revenue at the service center and enhance overall customer retention. Based in Boulder, Colorado, CFS is the consumer’s choice for auto repair loans.
CFS Media Inquiries: All inquiries from the media can be directed to Sean Reyes, CFS Strategic Marketing, at firstname.lastname@example.org or by calling 949.246.6023.
Legal Disclaimer: The application generally takes 2-3 minutes. CFS will promptly fund the repair amount once repairs are completed and documents are executed. All loans are subject to approval pursuant to standard underwriting criteria. The CFS 60-Day Interest Free Program applies to approved customers who pay their entire loan off on time with no missed payments. Available amounts, terms and the Annual Percentage Rate (APR) will be based on an evaluation of your credit history and your state of residence. The interest rate is fixed for the life of the loan and could range from 9.99% to 36.00% APR.Read More